A Social Media Influencer and an MD?
Once considered a digital network phenomenon, social media has evolved into a major means of communication. It has become ingrained within everyday personal and professional communications. Over the last decade, businesses have strategically capitalized on delivering their brand messaging through social media. Those savvy enough to build robust networks of followers with unique and appealing […]
Digital Marketing for Dermatologists
After spending wellover a decade of marketing in the dermatology industry as well as owning a digital marketing agency, I’ve compiled several key points that all dermatologist / medical practices must adhere to in order to reach the target audience and deliver a strong, compelling message. Here a a few from two lucrative marketing channels: […]